Hyper Personalization

Learn how we use customer profiles to create hypersonalization

Hyper Personalization
Emma Michael Sarah Creatives Location Video Social Media Call Center SMS Email

Emma

Channel: Focus on email and mobile push notifications.

Images: Include sleek, tech-centric imagery showcasing smart home integration and innovative products.

Message: Focus on innovation, the newest product releases, and early access to pre-orders.

Offer: Provide a limited-time discount on the smart home devices in her wishlist to incentivize conversion.

Timing: Target promotions for new gadgets during tech events

Michael

Channel: Focus on email and mobile push notifications.

Images: Include sleek, tech-centric imagery showcasing smart home integration and innovative products.

Message: Focus on innovation, the newest product releases, and early access to pre-orders.

Offer: Provide a limited-time discount on the smart home devices in her wishlist to incentivize conversion.

Timing: Target promotions for new gadgets during tech events

Sarah

Channel: Email for personalized offers, desktop web for browsing.

Images:
Include family-friendly health imagery, fitness activities, and clean eating visuals.

Message:
Focus on family wellness, offering personalized fitness and health solutions.

Offer:
Promote a free shipping offer on health-related products and discounts on bulk vitamin purchases.

Timing:
Target messaging at the start of the month, as she often makes health-related purchases on a monthly basis.

Creatives

Location

Video

Social Media

Call Center

SMS

Email